Twoo, “the quickest place that is growing fulfill brand new people,” was spamming individuals for more than a 12 months.
Users have already been whining which they have unsolicited e-mails through the software, that the app messages all their connections without their understanding, and that it is ambiguous just how to delete their reports.
We covered Twoo’s debateable growth strategies a 12 months ago, whenever co-founder and CEO Lorenz Bogaert stated it had been “just not yet determined sufficient.” He stated, “We usually do not deliver any communications with no previous permission for the user,” and stated the business “had already chose to include a confirmation that is additional in order to avoid any unintended actions.”
Yet, per year later, problems with twoo persist. The interact with buddies via e-mail component, that will be exactly what users have actually reported concerning the many, appears functionally exactly like once I had written in regards to the business a 12 months ago.
Search “Twoo spam” on Twitter (don’t dare trying simply “Twoo,” it is an island of misfit sentence structure), and you’ll see individual complaints through the past 36 months.
@Twoo are you currently crazy? delivering email messages to _all_ email messages in my own gmail-account? We also got 5 invites from myself! #spam
Hahahaha. These are Twoo’s spam practices, they also delivered a message invite to my that is e-printer gosh had been confusing!
Dear @Twoo, plz stop #spam emails. Am irritated with ur automated mail system. Getting mails even with un-subscription.
Comparable complaints have actually surfaced in over a hundred reviews on my original Twoo story, as well as in Apple App shop and Bing Enjoy store reviews (even though there are a lot of reviews that are positive in those shops aswell).
Twoo provides a true quantity of explanations in its privacy and FAQs–#7 is “Twoo delivers invitations to my email connections without my authorization.” The company states in the privacy Policy
“Twoo offers members a effortless import tool to ask their mail associates to join up on Twoo. That you have their consent to do so and you accept that an automatic e-mail invitation and reminder will be sent on your behalf to the contacts you have selected if you decide to import your contacts, you confirm. Twoo stores the contact information of the buddies limited to the goal of immediately linking these with you after their enrollment.”
A ago, I wrote, “At the very best, the site is unnecessarily confusing year. During the worst, it really is purposefully complex to be able to content unsuspecting users’ associates to improve its account.”
It’s now clear that the latter does work. Twoo makes use of these confusing strategies, from auto-selecting every target in your contacts guide to making a “next” switch that seems like it skips the e-mail link action but really is yet another “connect” switch, to develop its user base–according into the site, Twoo has over 15 million (!!) active users.
While tech publications cover more profile that is high’ development strategies, Twoo is hardly ever covered. Even though this is really perhaps perhaps not impacting users during the exact same scale as the infamous Scamville, Twoo is driving some individuals crazy, with small recourse.
The business is situated in Belgium, 
plus the only email address i really could find on the webpage had been the generic current email address info-en@twoo.com. It appears like Twoo reacts for some complaints via Twitter; the majority of its replies point users to its regards to service, or links to unsubscribe or delete their reports, but users that are several they receive mail even with unsubscribing and/or cannot delete their reports.
At the time of book, neither Twoo nor Bogaert had taken care of immediately numerous demands for remark.
Improvement: we needs to have contained in the post that Twoo ended up being obtained by Meetic, A european dating company the most of which can be owned by IAC, for $25 million in December 2012.
A web ranking company similar to Alexa, reached out to me with data on the percentage of traffic that came to Twoo.com from email over the past 3 months since posting, SimilarWeb
One fourth of Twoo’s traffic originates from email. Groupon and LinkedIn are both recognized with regards to their strategies that are email-heavy plus they just get 22% and 12% of these traffic, correspondingly, from e-mail (again, in accordance with SimilarWeb).
